Fast Forward: September 2021 Edition – HLS, FINS, MFG

Greg Sheek, FSM Partner Relationship Manager
Greg Sheek, FSM Partner Relationship Manager

Monthly, FSM compiles data and research from interviews with our clients, consultants, and our extensive network of industry experts to identify sales opportunities for our partners at Salesforce. We call it “Fast Forward.” Please sign up below if you’d like to get this info delivered via email.

This month, opportunities are everywhere from high tech to high finance, and you won’t want to miss our take on what the best structure for retainers has to do with your daily workout. Read on for all our latest tips in this edition of Fast Forward!


  • Medical device companies: Although medical device companies took a hit at the start of the Covid-19 pandemic, the initial impact has actually accelerated the opportunity the industry has in the current and future market. Rapid advancements in AI technology, device connectivity, remote monitoring, and data collection have enabled medtech companies to adequately respond to the demand for critical products such as personal protective equipment (PPE) and ventilators. Additionally, the value of the medical device market is expected to surge from a value of $456.9 billion in 2020 to $603.5 billion in 2023.
    • Use this angle: Focus on how Salesforce can offer companies lead routing and disposition capabilities, medical device quoting and approval processes, and medical device customer support.
    • Been there, done that: Check out our recent project story to learn how we helped a medical device manufacturer integrate varying internal and external sales processes and create a streamlined, cohesive experience for their sales team.
  • Investment banking: The investment banking market has seen steady growth in recent years, and is expecting a continued rise between 2021 and 2027.
    • Use this angle: Focus on how investment banking companies could greatly benefit from utilizing Financial Services Cloud through Salesforce to help scale company growth, manage information sharing to ensure appropriate privacy throughout the organization, and deepen relationships with clients. Financial Services Cloud can also provide stronger productivity, collaboration, and compliance capabilities.
  • 3D Printing manufacturers: The 3D printing manufacturing sector is another area that took a back seat during Covid-19, but is quickly making a comeback as the industry is expected to see major growth as the value of 3D-printed parts will rise at a 15 percent compound annual growth rate (CAGR) over the next decade from $12 billion in 2020 to $51 billion in 2030.
    • Use this angle: Focus on how Manufacturing Cloud through Salesforce can allow 3D printing manufacturers to create more accurate business predictions, manage inventory appropriately, and update contracts instantly.

Bonus Insights

  • No pain, no gain. Learn why a consulting retainer should be less like a backup plan and more like a personal trainer in the latest sales tip from FSM Senior Account Exec Barry Thomason.
  • If you build it, they will come. No, we’re not talking about that game (though it was pretty awesome). We’re talking about building a strong business case. If you missed our series of videos last year on how to build a better business case, you can watch them on demand.
  • I’ll be there for you. We’re adding new content to our Resource Hub every month, including project stories (searchable by industry, Salesforce product, and integration), as well as sales tips, data sheets, and even past editions of Fast Forward, all available for you anytime.

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