01 Dec Fast Forward: December 2022 Edition – GEO

Monthly, FSM compiles data and research from interviews with our clients, consultants, and our extensive network of industry experts to identify sales opportunities for our partners who sell B2B. We call it “Fast Forward.” Please sign up below if you’d like to get this info delivered via email.
December is here and you can call us Santa, because we’re bringing you the gifts you really want, like where to look for opportunities this month, helpful info on how to adjust sales processes for success in a turbulent economic climate, and more. Read on for all the goodies in the December edition of Fast Forward!
In this edition:
- Another one: Fast Slow Motion is now a MuleSoft Partner.
- Twinning: Where to look for opportunities this month.
- This is the way: How to adjust sales approaches amid economic uncertainty.
- We got you: Clients served and Salesforce products wrangled by FSM in the last month.
ANOTHER REASON TO LOVE US
We are proud to announce that Fast Slow Motion is now part of the MuleSoft Partner Program!

If you have a prospect or client with integration or automation needs, we’d love to harness the power of the MuleSoft platform to create fully connected solutions that help increase their efficiency and create growth opportunities.
OPPORTUNITIES

Digital twin solutions
Digital twin technology uses machine learning algorithms to process large quantities of sensor data to help identify data patterns. The global digital twin market size is projected to grow from $6.75 billion in 2021 to $96.49 billion by 2029 at CAGR of 40.6%. The rapid projected increase of digital twins is partially due to the massive amounts of data being generated by technologies such as AI, cloud, 5G, and edge computing.
- Learn more about digital twin technology and why digital twins are becoming mainstream.
Private label manufacturing
We last mentioned private label manufacturing back in March, and this sector is still having a moment, with consumers finding ways to curb costs as high inflation continues, impacting consumer buying patterns. Private labels offer a variety of cost-friendly options, and more than 85% of consumers are choosing private label items to save money. Dollar sales of private label brands were almost $200 billion dollars in 2021 across all U.S. retail channels, or about 17.7% dollars share and 19.6% unit share of all groceries sold.
- Learn more about the reason behind private label industry growth, innovation keys, and private label beverage manufacturers in the U.S.
AI in marketing solutions
AI in marketing equips companies by more accurately predicting future industry trends, anticipating where they will get the best bang for their buck, and producing more targeted ads. The industry is expected to reach $48.8 billion by 2030, growing at a CAGR of 28.6% throughout the forecast period of 2021-2030. Providers of these types of solutions should fare well in 2023.
- Learn more about the AI in marketing industry and 2023 digital marketing trends.
BONUS INSIGHTS

This is the way
If your prospects are battling a tough business environment amid recession worries, it’s time for them to adapt their sales approach. Pass along this article from Harvard Business Review, with three ways to adapt sales processes and be more effective, even in a downturn.
THE CONSULTING PARTNER OF CHOICE

In the last month alone, Fast Slow Motion helped more than 164 new and existing clients in industries like healthcare, life sciences, retail, consumer goods, financial services, and manufacturing with technology solutions that solve their biggest business problems in sales, service, community management, marketing, and more.
Looking for a partner who understands your clients and how Salesforce can help them grow? Reach out to me via email or add me on Slack (todd.coder@fastslowmotion.com) – we’d love to help you close your next deal.