Barry Thomason, Author at Fast Slow Motion

29 Mar FSM Quick Sales Tips: The $10k Discovery Question

Posted at 22:13h in Consumer Goods, Digital Engagement, Experience Cloud, Field Service Lightning, Finance, Financial Services Cloud, Health and Life Sciences, Healthcare Cloud, High Tech, Manufacturing, Manufacturing Cloud, Marketing Cloud, Pardot, Retail, Sales Cloud, Service, Service Cloud, Software by Barry Thomason 0 Comments

You've probably heard "You can't manage what you can't measure, and you can't measure what you can't see." In the Discovery stage of the sales process, a different way to approach the conversation with a prospect is to try to get the prospect to think about...

28 Apr Clean Up Your Data During the COVID-19 Slowdown

Posted at 13:58h in Business, Data by Barry Thomason 0 Comments

[dropcaps type='normal' font_size='24' color='#f64c0a' background_color='' border_color='']N[/dropcaps]eedless to say, but every business in the US is being impacted by COVID-19, some experiencing an insane pickup in business, but most experiencing a slowdown to some degree. Those experiencing a slowdown can easily get demoralized. If this is...

05 Sep Less Frustration, More Sales Through Buyer Alignment

Posted at 15:32h in Business, Process Improvement, Sales, Salesforce by Barry Thomason 1 Comment

[dropcaps type='normal' font_size='24' color='#f64c0a' background_color='' border_color='']Y[/dropcaps]ou follow your carefully crafted sales process to the letter, but many times your deals wither and die. You either lose outright or the deal simply doesn’t progress. What can you do? Start addressing the issue by looking at how realistic...

09 Aug Working With Salesforce Leads – A Simple, High-Level Framework

Posted at 14:10h in Business, Process Improvement, Sales, Salesforce, Salesforce Adoption by Barry Thomason 0 Comments

[dropcaps type='normal' font_size='24' color='#f64c0a' background_color='' border_color='']D[/dropcaps]uring Salesforce implementation discussions, we often encounter people that struggle with how to use the Salesforce Leads object. This post will give you a framework for thinking about and working with Salesforce Leads (even if you don't use Salesforce yet)....

Pig is Committed | Salesforce Adoption Maturity

05 May Salesforce Adoption Maturity – You’re All In

Posted at 02:01h in Business, Data, Process Improvement, Salesforce, Salesforce Adoption by Barry Thomason 0 Comments

There’s an old saying about having ham and eggs for breakfast - the chicken is involved, but the pig is committed. Just like the pig, when Salesforce has become the backbone of your business, you are all-in....

20 Feb Adoption Maturity – Leveraging The Salesforce Platform

Posted at 18:20h in Business, Process Improvement, Salesforce, Salesforce Adoption by Barry Thomason 0 Comments

Previously, we introduced the idea of a Salesforce Adoption Maturity Model as a way for companies to gauge how well they are capitalizing on their Salesforce investment. We discussed the first level of the model, Basic Adoption, which is focused on getting the fundamentals in...

01 Nov Data Visibility: In The Land Of The Blind, The One-Eyed Man Is King

Posted at 13:29h in Data, Process Improvement, Salesforce Adoption by Barry Thomason 1 Comment

It’s a fact, the person with the best data visibility - the easiest access to the most information - gives the best service (unless they are lazy). That said, it is very common to encounter Salesforce users or prospective customers that say it takes too...

06 Apr The Key to Salesforce Adoption – Don’t Give Up

Posted at 06:33h in Business, Entrepreneurship, Leadership, Marketing, Sales, Salesforce Adoption, Software, Technology by Barry Thomason 2 Comments

As a continuation to our post on the Salesforce Adoption Maturity Model, let's discuss Basic Adoption in detail. Basic Adoption is usually attained when the entire team is tracking sales activities and managing prospect and customer relationships within Sales Cloud. The key to Basic Adoption...

22 Feb Introducing the Salesforce Adoption Maturity Model

Posted at 15:13h in Business, Entrepreneurship, Leadership, Salesforce Adoption, Software, Technology by Barry Thomason 1 Comment

At Fast Slow Motion, we are big fans of following a “crawl - walk - run” approach to adopting and implementing Salesforce. We emphasize establishing a firm foundation before trying to do too much on the platform. This post introduces a Salesforce Adoption Maturity Model...

02 Nov Salesforce Workflow Automation: Scaling Your Business using Salesforce

Posted at 17:20h in Business, Sales, Software, Technology by Barry Thomason 1 Comment

Many times when a routine event occurs in your business, it starts a chain reaction of other events. People need to be notified, tasks must be scheduled, and processes must be started. Salesforce workflow automation can help. Day-to-day business operations are made up of dozens or...

Author: Barry Thomason